About the Day Trading Coach, Jens Clever
My name is Jens Clever. I had invested for years
before I became interested in day trading. The
fascination of watching quotes in realtime quickly
got me hooked to the market on an intra day basis.
I am in the trading business for over 9 years
now and have been coaching people for over four
years. I am also author of the
“Mastertrader” ebook which is an extremely
valuable guide for everyone that is seriously
interested in starting to trade. I am a licensed
trainer of the German stock academy and I also
work as a coach for various day trading brokers.
Customers have always been satisfied with my
services. Very often I will receive calls from
former clients thanking me for my help and the
money they are now able to make. In fact some
of them even like the service so much that they
want to recommend it to other traders and serve
as references.
If you feel you need to get in touch with some
of them I can provide you the contact information.
I was recently interviewed by Innerworth as part
of their "Master Interview" series and
below you'll find the complete interview.
Innerworth focuses on the mental part of trading.
Every week their psychologists put a top trader
on the couch, and here's what I told them.

Jens Clever is a trading coach in New York City.
He started his trading career at an early age,
and has a passion for trading, but he isn’t interested
in solely making his income from winning trades.
He’s also interested in teaching, writing, and
gaining a more comprehensive understanding of
trading. Jens attributes his success as a trader
to his pursuit of these additional activities.
As you read this interview, you will find it interesting
to learn how Jens balances trading with his other
trading-related activities. You will see he’s
forthright, and was willing to share his limitations
as well as his successes as a trader.
Jens has definitely found his own niche. You will
learn about that when you read the interview.
We think he has some important lessons to teach.
When did you start trading, and how did you
get interested in it?
I started out doing long-term investing in 1992.
I was living in Germany at that time, and bought
some shares in some IPOs there. Next, I got interested
in the stock market. Everything was going up,
so I bought some shares of AOL and Dell, and held
them for a while. I then became interested in
monitoring the intraday price movements of these
stocks. I tried to paper trade some Internet stocks,
and did very well initially. I was making simple
trades, based on simple patterns that I noticed
for myself in the market. A few years later, I
opened a direct access account. That’s when I
really started actively trading. But, I was fairly
unprepared when I started. I really just came
in with the knowledge of certain patterns that
I noticed informally and tried to trade off of
those patterns. From the moment I started trading
actively, my approach seemed to fail. I started
to see the patterns change dramatically. I saw
the Internet stocks drop significantly, like $2,
and then bounce back another $1.50 or so. Overall,
however, they were in a steady downtrend. So,
right away, I experienced some heavy losses.
I then realized that trading is not as easy as
I had thought. I realized that I needed something
more sophisticated, so I went on to look at other
people’s strategies. Basically, I called my broker
and asked him for advice, and then worked with
traders who helped me refine my techniques. I
found some fairly good people who were able to
teach me in real time. For example, they actually
explained what they were doing as the trade set
up and unfolded. They reviewed entry and exit
strategies, along with the rationale, etc. I incorporated
a lot of what I learned into my trading method.
I moved forward substantially from that point
on, learned more and more strategies throughout
the years, and pretty much learned by actively
trading.
What is your occupational background?
I worked in the electronics industry in Germany
after completing my formal education. I moved
to the United States in 1998. I always wanted
to be independent, so trading seemed to be the
right profession for me. You can do it from any
place in the world. When I initially started trading,
I tried to live off of my profits. Of course,
I only had a small amount of money to invest,
so it went terribly wrong because I was under
way too much pressure. I told myself that if I
wanted to succeed as a trader, I needed to have
a job to support my trading, just to ease the
pressure. That’s what I did for the first year
and a half. I traded part-time, while working
in my job in the electronics industry.
Was there a point when you started to trade
consistently, to where you were able to live completely
off of your profits from trading?
Yes, about two years after I started.
How did you get interested in coaching?
Trading actually becomes pretty boring once you
gain enough experience. You know what’s going
on out there. It all comes down to the same basic
principles and methods.
What kind of returns have you been getting
in the past year?
About five to ten percent a month.
How do you gauge your performance? Do you
set specific goals?
I set goals based on dollar amounts, and I’m
happy if I make about $500 a day. But if I’m even
on some days, that’s fine too. I don’t worry about
how I do on a daily basis. I try not to lose too
much, but I know that some days are difficult,
so I’m willing to accept that fact when I’m even,
or even slightly a little down. The goal is to
make money at the end of the month, not at the
end of the day.
Meaning that, on any given day, you don’t
worry too much if you haven’t made the $500?
Exactly. That’s why I also like to work as a
trading coach. Trading really does get a little
boring after a while, and I don’t like to stare
at the screen all of the time. So, I pretty much
look at the markets every day, and I can quickly
determine whether it’s a day where I’m feeling
comfortable with making money, or it’s a day where
I want to stay away.
By "comfortable" you mean there
are opportunities out there?
Yes, that’s right. I determine whether I’m comfortable
by just scanning daily charts, for example. If
I find some interesting opportunities out there,
then I’ll certainly not leave my desk. But, other
times I’m not comfortable, and stay away from
the markets. For example, I may have strong expectations
that later turn out to be totally wrong. When
that happens, it’s hard to adapt to the new situation,
and I’ll just quit for the day. I’ve noticed in
the past that it’s just very hard to switch from
one opinion to another. It’s hard to make yourself
completely detached from your expectations when
the market action seems to be going against you.
Once you have a strong expectation, it’s hard
not be influenced by a lack of correspondence
between what the market is doing and your expectations.
I get a little stuck. I focus only on my expectations,
and I get a little off track. I have a pretty
good sense for when I’m a little bit off track.
When that happens, I’ll just step back and either
wait a little bit or take the rest of the day
off. I work on my coaching business instead. For
example, I work on forming business alliances
and marketing my website. Having the coaching
business on the side takes some of the pressure
off, since I don’t have to rely only on my profits
as a trader for my basic living expenses. I often
advise my clients to continue trading on the side,
in addition to their regular jobs, because it
eases the pressure. I think that’s very important.
Do you find that it’s tempting to keep monitoring
the markets, even though you have taken a break
for the day?
No, actually. I’m not addicted to it anymore.
I was a little addicted when I first started.
There’s a huge difference between my first couple
of weeks of trading and nowadays. During the first
couple of weeks, I couldn’t stop looking at the
screen. I would even go without eating. I wouldn’t
eat until four o’clock in the afternoon when the
market was closed. You learn through the experience
that there will always be good chances out there,
you just have to be in a relaxed state, and then
they will come to you. Once you look for them,
of course. But if you pressure yourself to look
for them, then you run into situations where you
make too much of a prediction and form a strong
expectation, rather than just seeing what’s going
on out there. So, I’m pretty relaxed when I look
at charts these day to find trading opportunities.
Again, having a coaching business on the side
helps keep me relaxed. I’ve found that a complete
focus on trading makes it more difficult.
When you first started trading, did you tend
to overtrade, in that you put on trades when you
shouldn’t have?
Yes, but I was always able to catch myself very
fast. The first day I started trading, I broke
my stop loss, and my stock was down about 10%,
and then I sold it. It fell from $102 to $93.
I never did that again. Never. So, I was able
to adapt very fast. It’s important to remember
that there are always a few good trades out there,
and even if you do just a few good trades a week,
you’re going to be fine. But, that’s just my opinion.
Other people can scalp. You can go in and out
within seconds all of the time with no problem.
But, the people who are really successful just
have a good feeling about what they are doing.
It’s very hard to explain why they are good at
it. At that level of skill, it doesn’t have that
much to do with analysis. They just do it by monitoring
the specific stock they are watching. When clients
ask me about scalping, I tell them to try it,
if they are up for it. But, overall it’s going
to be much more difficult because there’s much
more room for personal interpretation when you’re
scalping, and it’s going to make the whole thing
a lot more difficult because the rules are not
very well-defined.
What are some of the issues that prevent your
clients from becoming good traders?
A lot of people have strong expectations that
they refuse to give up. They may have been watching
the markets, and developed a strong opinion regarding
a particular stock. For example, consider Intel.
Clients, on more than one occasion, have come
to me saying, “Okay, I was watching Intel the
last couple of weeks. I was trading it on paper.
I made good profits, and I have a good understanding
of the price patterns. I really want to trade
it. I also have a big advantage when I trade Intel,
because if I happen to be caught in the stock
and it goes against me, I can always wait because
it always comes back.” They firmly believe that
Intel is so strong that it will eventually come
back. Most of the time the clients are right.
Intel does come back. But, I point out that if
they are wrong one out of a hundred times, they
are not going to be in the business anymore. However,
they are often rigidly set in their opinions.
I can’t change their minds. At that point, I tell
them to go ahead and just try it. But, I also
try to persuade them to trade only 100 shares
or less, so they can learn from feeling the pain
of losing without losing too much. I tell them,
“Make the mistake yourself." Other people
are so confident in their opinions that they immediately
trade 1000 or 2000 shares instead of 100. Holding
overly strong opinions is one of the main problems
of people learning to trade.
How do your clients respond to your coaching,
in general?
I hear very positive comments from my clients.
They say that I helped them to gain confidence
in their trading decisions, because I reviewed
their trading decisions with them, or that they
learned new strategies from me and are able to
make money by using them.
Do you have any kind of specific guidelines
for risk management that you use or that you offer
to your clients?
Well, you know, the 2% rule. Personally, I don’t
like to lose more than $200 on a trade, so I look
at my risk, I look at my chart, and I see how
many shares I can buy.
Isn’t a $200 loss a little too difficult to
maintain?
Yes, it is. Sometimes I will go up to $400.
Right, because you’re going to get stopped
out, depending on the volatility.
I would never let that happen. I place my stop
based on a technical level rather than just a
dollar amount. I look at the chart, I determine
where to place my stop, and then I determine how
many shares I can take, and if I’m willing to
take that risk. There are also many other things
that come into play when you consider your technical
stops. The whole thing is fairly complex. That’s
why I believe it’s very important to really learn
over time. The ideal is to have somebody sitting
next to you every day for at least half a year.
However, when people come to me, they usually
already have some trading experience. They have
a rough idea of the price patterns for certain
stocks. They have read some books about technical
analysis, but they have a hard time implementing
the knowledge. Sometimes they’re actually pretty
sophisticated traders who have a good understanding
of fairly complicated technical indicators, but
they have no clue of how to implement a trading
strategy using these indicators. That’s where
I come in. I sit down with them. I show them what
I do, how I set up my trading screen. It’s often
very enlightening for them. Then, they go out
there and they’re happy. They say things such
as, “Oh my God! You know, this is a good idea.
This is how I can do it. Why not? Let me try this!”.
Do you think there are cultural differences
between Germans and Americans, and if there are
differences, did these differences have an influence
on your trading?
In Germany, I grew up in an environment that
valued job security. I was taught to seek a job
that is secure, to work for an established company,
rather than open my own business and risk my own
capital I was expected to work my way up the career
ladder slowly and steadily in order to gain safety.
The German mindset is different. They focus a
lot on gaining security. For example, in the United
States, you can live without health insurance.
In Germany, people would tell you you’re crazy!
The environment was not very consistent with trading.
People I’ve met in the United States seem to be
the complete opposite. They look more at the opportunities
before the risks. They don’t dwell on what could
go wrong by becoming a trader. That is partly
why I’m here in the United States.
Trading isn’t a profession that’s consistent
with feeling safe and secure. You have to take
risks to make money.
Yes, and to be quite honest, even now, I still
do not want to be solely reliant on trading for
my entire income. The safety issue from the past
was a big issue when I first started trading.
Initially, I was afraid to lose, so I set very
clear guidelines for how much I was willing to
lose. For example I thought, “I have a $10,000
account. If I’m down to $8,000, I’ll stop.”
How did you get over your aversion to risk?
By just taking it step by step. Doing it slow.
First, having a regular job and building up confidence,
trading small amounts and then going larger, and
then always keeping strict stop losses. Things
like that, and focusing on trades that I really
had confidence in. On the other hand, there’s
the overconfidence issue with regard to some people
thinking there are more opportunities out there
than there really are. Not in terms of trading
opportunities. There are really good opportunities
out there. But in terms of, for instance, the
Intel example I spoke of earlier. They strongly
believe that Intel WILL come back, so they just
go in there buying one, two, or three thousand
shares without realizing that no one actually
just starts trading the market and take off. Have
you ever talked to a trader who never blew a stock?
Who never had a horrible loss? Have you ever?
It seems that most seasoned traders have told
us that they have experienced large losses at
some point.
Actually, I never had horrible losses.
You’ve never blown out?
Small shares. Actually, I was never down more
than $3000 in the account overall. I had a big
loss on the first day, but it was only on 100
shares.
Do you keep a trading diary, where you record
your feelings and thoughts before and after you
execute a trade?
I used to. I used to write everything down: why
I went into the trade, how I felt about it, and
especially how I felt afterwards. I recorded what
I could have done, looking back in hindsight,
and then sorted out the things that weren’t okay.
But nowadays, quite frankly, I don’t do that anymore.
What were some of the things you learned from
that process?
It’s hard to remember because it was quite a
while back. I can only remember a few common things.
For example, whenever I was down on two trades,
I decided to stop trading. Whenever I had a bad
feeling about the market, I would stop and not
even consider trading. Things like that. In the
end, it all boils down to over thinking it. Overall,
when you look at the trading business, it’s fairly
simple. You can do a lot of things in trading,
but it all comes down to your risk management
and your ability to let profits run. It’s very
simple, but you can have a lot of different strategies
and they can all work out. So, it’s not about
finding something that’s special. That’s what
I realized by doing these things. Find something
you’re comfortable with and then work on that.
Know that patterns change, but don’t get confused
when you’re not making money two days in a row.
That doesn’t mean that you have bad strategy.
How do you prepare mentally, physically and
psychologically before you enter a trading day?
Well, mentally, I try to have a good list of
stocks ready so I can be fairly calm. I look for
things that are detached from the overall market
movement, so I don’t have to worry that much if
the market goes up and down. Ideally, I’m looking
for something that will move my way no matter
what the market does. I try to have this good
list ready, and that gives me confidence. Other
than that, I try to take a walk. I try to get
away a little bit from the markets. Things like
that can be very good.
This
interview received a rating of " 87 "
Innerworth is looking for good traders - people
with an established track record and the ability
to talk about the attitudes, practices, and psychology
behind their success. If you know such a trader,
or you are one, Innerworth would like to explore
the possibility of doing an interview for this
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